The 1940s: War and Post-War Play

The 1940s were dominated by World War II, influencing the nature of children's playthings. Metal was scarce, leading to the rise of plastic toys. Iconic creations like the Slinky, invented by accident in 1943, became a household name.

Additionally, G.I. Joe action figures emerged, reflecting the era's military influence and the growing popularity of more interactive role-playing toys including trading cards.